How is media convergence changing the way that the audience consume information and interact with each other?
Media convergence have made product from companies become much more easier to access and encounter by their target audience. Several film production companies now have conglomerates or hire other companies to market and advertise their products.With the advanced technological development it has enable media information to be distributed into wider variety of platforms including the social media, online newspaper/articles,TV,websites and radio.Due to the rapidly increasing numbers of people having access to electronic devices and choosing to consume information through the internet , People will now be able to easily see information and product from companies through simply using apps such as Facebook & Youtube either from a direct or indirect advertising.It is no longer as essential as before to obtain a particular piece of information from a magazine or newspaper since most companies now often have their own websites or information spread in various platforms.